Euthanasia Humane or insane Essay Example

Euthanasia Humane or insane? Essay In ward seven of the Royal Hospital in Belfast, a woman called Betsy, is lying ill on an impersonal mass produced hospital bed. She is terminally ill. Shes dying of bowel cancer. Her limited future is bleak. Everyday there is a new ache a new pain. As time goes on her senses will gradually fail one by one. Her memory will be the first to go. Soon she will not be able to recognise even her closest family. Her visitors will be just like any other doctor or nurse who calls on her occasionally. Before things got so bad, Betsy was an outgoing lady who was eighty seven years young, who had lived her life to the full before this disease gripped her life. She was married for 60 years, to her loving and caring husband Brian. They had 4 children together James, John, Colin and Stephanie. Each child grew up in a warm caring environment that Betsy and Brian created for them, and they had provided an excellent example for them on how to live their own lives. Betsy had many friends and her hobbies included golf, bingo and knitting. In the last eight months unfortunately Betsys health has deteriorated. Her family have watched in anguish as they slowly see their mothers quality of life steadily decline in front of their own eyes, powerless to stop it. Since this cancer has gripped her life Betsy has been bed ridden, during that time Betsy could see what the effect of her condition was having on her family, they were emotionally and physically drained. Through weeks of consideration and debate Betsy had decided that she wished to die with grace and dignity and own her own terms. First she spoke to Brian about the idea, although he didnt want her to die he could see it was best all round. Her and Brian announced the news to their family, initially shocked and distraught they pleaded with her to changed her mind but with Betsys usual charismatic charm she convinced them that it was in her and her families best interest. We will write a custom essay sample on Euthanasia Humane or insane? specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Euthanasia Humane or insane? specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Euthanasia Humane or insane? specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Her husband with a tear in his eye bravely spoke to the hospital authorities but nothing can or will be done as it is against the law. Euthanasia or mercy killing as it is also known is being considered by millions of people in Betsys situation today. Euthanasia is currently illegal in the UK but should it be? After all isnt humane to let someone die? Voluntary euthanasia is the assisted suicide of someone who wishes that there life would end. It is against the law in the UK, and those people who are arrested and charged could face up to fourteen years in Prison. Passive euthanasia is the taking or withholding of treatment even if the person will die. However doctors cannot directly help the person die e.g. lethal injection. The term Euthanasia comes from the Greek word for easy death. It is the one of the most public policy issues being debated about today. Formally called mercy killing, euthanasia is the act of purposely making or helping someone die, instead of allowing nature to take its course. Basically euthanasia means killing in the name of compassion. Euthanasia, at the moment is illegal throughout the world apart from in the State of Oregon in the USA and Belgium, where there is a law specifically allowing doctors to prescribe lethal drugs for the purpose of euthanasia. In the Belgium it is practised widely, but it is essential that a clergyman is present. I believe that everyone has the right to choose how they live and die. Everyone deserves respect, freedom and the power to control their own destiny. Not everybody will have an easy death. Some terminal pain cannot be controlled, even with the best of care and the strongest of drugs. Other distressing symptoms, which come with diseases, such as sickness, no mobility, incontinence, breathlessness and fever cannot always be relieved. Pain is not always the issue quality of life is too. Most people want to die with dignity, but some people may spend the last moments of their life, in a way, which to them, is undignified. Having the right to control over their own life and death helps people keep human dignity in the face of their suffering. People should not be left lingering in pain. They should not have to suffer when death is inevitable. People do have the right to commit suicide, although it is a tragic and individual act. However euthanasia is not suicide. It is not a private act, you have the support of family and friends. Euthanasia is about letting a person assist anothers death to save them from long painful deaths. Many people argue, however, that a person who is terminally ill may make a miraculous recovery it has happened in the past. Euthanasia should be only needed for those whose pain is not relived with any form of care or whose bodily disintegration is beyond bearing. For those who are suffering in agony a pro-longed life is unthinkable for people with a condition which, leaves the brain alert but eventually shuts down all bodily functions and skills of communicating. How can people be expected to live like this? For people like this I believe that their close family should have the choice and the trust to let them live a prolonged life or to end their life and let them die with dignity. If people could make the decision themselves then I believe that the option of euthanasia should be open to them. Some people might also want euthanasia because the drugs they require to ease the pain are very expensive and are not available on the NHS, so rather than see their assets diminish, they would rather slip away. For others the problems might lie much deeper, years of suffering have left them down and out, they are feeling depressed and see euthanasia as there only option but it is a permanent solution to a temporary problem. However euthanasia has its opposition, people believe that no one has the right to play God. Christians believe that we are made in the image of God and therefore human life is Gods gift to us and is uniquely precious we are not the owners of life, but its minders, we belong to God because he made us. Many religions follow this principle, so do not believe in suicide and assisted dying. People who do not agree with voluntary euthanasia often refer to the 1967 Abortion Act. They argue that the numbers of abortions, which now take place every year shows that the safeguards set out in the Abortion act, have been ignored. They argue that this example should be taken as a warning of what could happen if helping people who are terminally ill to die is made legal. Another argument that is put forward against euthanasia is that it could make young and old people alike to become used to the idea of killing someone, they are afraid that it could desensitise they younger generation and make th em believe that murder is an ordinary day to day thing. They believe this would remove the principle that man should not kill that is drummed into us today. However the idea that we should not kill is somewhat contradictory, not that Im one to challenge an age old teaching or God himself but killing in a war or self defence is justified and accepted by most religions and by most if not all democratic societies. Although I do believe that euthanasia should be legalised, I can see the point that is being made by those who dont approve of it, however if a law is made which allows a person to help someone die, there would be safeguards in place to make sure that the law wouldnt be abused. In the UK today there is no law that deals with euthanasia. Usually those people who are up for trial for helping someone to die face the charge of murder or under the law on suicide, depending on the circumstances. Those who are convicted of helping another person to die could face up to life in prison (for murder), or fourteen years (assisting a suicide). This is the law but in reality the system operates a little differently. Usually those people who are convicted of murder or assisting a suicide usually are given light sentences which often dont involve prison sentences. I believe that this is because the courts are sympathetic and sometimes approve to the defendants cause and see the position they were put in often taken their side. The public opinion of the law on euthanasia or the lack there of, is overwhelmingly in favour of legalising voluntary euthanasia. In 1997, out of nearly three thousand people who took part in a sun newspaper telephone opinion poll, an amazing 97% sai d terminally ill people should have the right to die with dignity. There have been numerous surveys which have been conducted through the years, in 1993 for example a poll showed that sex, age, religion or economic class made little difference to peoples views on the subject and surprisingly the majority from ALL religions were in favour of voluntary euthanasia. It is not just the public who can have a say in this matter, the very people who may have to carry out any of these lethal injections must be given a say. In 1996 the results of a survey of over seven hundred and fifty GPs and hospital doctors showed that doctors were divided over legalising voluntary euthanasia, 46% of doctors supported a change in the law to allow them to carry out the request of a terminally ill patient for voluntary euthanasia. This survey shows that doctors opinions are almost split 50/50 over the matter. In fact twenty two doctors from the survey actually confessed to having broken the law and helped someone die. Euthanasia may be illegal but it definitely hits a nerve within public. Someone who decides to choose to go down the euthanasia path should realise that they are not like a goldfish, when one dies you cant go down to the pet store and buy another one, that person will have been loved, cared for and admired by other people. What Im trying to say that euthanasia is a permanent process it is irreversible and whats to say that within one to two years there wouldnt be a medical break through in the particular area they are suffering from or that there might be a new drug, which might ease the pain and make daily life worth living? Its not impossible and with highly sophisticated technologies, advances are being made everyday in the medical field. Or low and behold the numerous prayers that are said could be headed and the disease goes away. These arguments however do not convince everyone, those who are sitting on their beds waiting for these miracles and medical breakthroughs see no light at the end of the tunnel, they have given up long ago when they woke u p with hope everyday but to no avail. Pain is not the only issue for these unfortunate souls, what an individual thinks of their quality of life is often far more important, many people do not want to spend the last days of their life in away which, to them is undignified. Annie Lindsell, a campaigner for legalising assisted dying, said before she died of Motor Neurone Disease in 1997, The hospice movement consistently maintains that in most cases it manages the pain of terminally ill patients. What they cannot control, however is the loss of personal dignity and that is very difficult criterion that no patient can comment on. In the medical world, there are divisions on euthanasia, some are totally for, yet others are totally against the idea. In November 1997, two hundred GPs responded to a survey carried out by Pulse magazine. The survey revealed that 47% of GPs had given treatment to ease a patients death 49% said that they had been in a position where they were easing a patients death. Whereas 49% said that they had been in a position where they felt that easing a patients death, other than with the intention of relieving symptoms only was the right thing to do. This as you can see is a positive result, but to those opposed to any change in the law regarding euthanasia it might be argued that this is below half the number surveyed which means that the majority of doctors would not wish to help someone who was ill. In spite of overwhelming religious opposition and the fact that it is against the law, euthanasia is carried out today in the U.K. A report published in 1994 in the British Medical journal showed that 32% of doctors survey had agreed to a patients request to be given treatment to help them die quicker. It is also worth noting that a larger portion 46% said they would consider giving treatment to help someone die more quickly if it were legal to do so. The idea that a doctor would help a patient to die is contradictory to their Hippocratic Oath, which states I will neither give a deadly drug to anybody if asked for it, nor will I make a suggestion to this effect. But to counter this argument one might say that the doctors Hippocratic Oath is not entirely bullet proof as it also promises not to give a woman a pessary to produce abortion yet today abortions are carried out throughout the world. Some people who were lying critically ill on beds today, who did not ask someone help them di e and have been the better for it as medical advances have came along and they can live out their lives as best they can. In todays society men and woman alike have the power to choose whether they take control of their life and death or let the heavens decide. That is why euthanasia is just an option that is open to those who wish to pursue it. It is not suggested or enforced onto them in any way. Assisted dying should just be one of the options open at the end of life. With euthanasia, there is a swelling amount of doctors who would like it legalised. People may agree or disagree, but who can really know what they feel about the issue, until they are actually in that situation? At the moment, I believe that if I was faced with the fact that a terminally ill relative who was in a great deal of pain wanted to die, I would go along with what they wanted. I would not want to see them suffer, but this is only what I think now. I have never been in such a situation, and hope I never will, but if I was maybe I would hold a different view. Although, if a dog or cat is suffering, the vet is called upon and the animal is put to sleep. The owner is upset over the loss but they feel that they have done the right thing, by putting the pet out its misery. I do not think we can look at human life in the same way however, as humans are treated better than animals and have more respect. But what is better, letting someone suffer a prolonged and very painful life, or allowing him or her to die with dignity, in peace and without pain? In an article I read that a young girls grandmother had died of bowel cancer. She took three weeks to die- three full weeks of the most appalling agony. In fact she was crying out for most of that time for the doctors to end her torment. In the end she was screaming in pain, no medical cure or painkiller could be found to ease her pain. In the end is it too much to ask for the right for her to die peacefully? Why cant these hardworking, loving and harmless people have the right to choose to die? I say yes, I do not believe they should be humiliated in front of their families as a nurse empties their bedpan in full view of the entire ward. Dont you? This issue needs a lot of thought. Many people agree with voluntary euthanasia, many disagree but there is also a large amount of people undecided on the matter. Maybe in a couple of weeks radical steps with have been taken by the government to legalise euthanasia, at least then Betsys life will not have been in vein, but maybe by then it will have been too late, and her loving husband Brian might have had to take things into is his own hands. The time will come when the Government and medical services will have to open their eyes to euthanasia, and there will be a lot of debate on the subject. Until then the euthanasia debate will continue to linger, just like a terminal disease.

Night Owls vs. Morning Larks Essay Essays

Night Owls vs. Morning Larks Essay Essays Night Owls vs. Morning Larks Essay Paper Night Owls vs. Morning Larks Essay Paper â€Å"Who gets up early? Farmers. bakers. physicians. Who stays up tardily? Muggers. street girls. cat burglars. † ( 63 ) . Anne Fadiman describes a human’s position on being a forenoon individual. or as she refers to it â€Å"a forenoon lark† . verses a dark individual or â€Å"a dark owl† . So how would you sort yourself ; a forenoon lark. a dark bird of Minerva or are you a small of both? When reading the article. â€Å"Night Owl† by Anne Fadiman. I found that she provides her ain positions utilizing scientific research about dark people and forenoon people. the effects of being a dark individual has on her. and describes a contrast between a forenoon individual and a dark individual through the usage of literary devices. Our society stereotypes dark owls as people that are out to harm others. to be arch. and/or people who are lazy because they sleep the twenty-four hours off. Although being a forenoon lark has its benefits. being a dark bird of Minerva has its benefits every bit good. Fadiman’s observations on dark bird of Minervas are positive. particularly since she is awake when the bulk of the universe around her is fast asleep. The â€Å"night owl† regimen seems to complement Fadiman because it serves as a clip for her creativeness to flux and it seems to flux for many others every bit good. She claims â€Å"I am non to the full alive until the sundowns. † Her kiping during the daylight does non reflect on her ability to carry through her day-to-day undertakings expeditiously. I believe that when you begin your twenty-four hours when the people around you are fast asleep you see the universe in another visible radiation. Fadiman goes on to depict the alterations to switch work by stating. â€Å"it is easier to portion a given district when no everyone is out and approximately at one time. † ( 63 ) . which I can understand. Not everyone can efficaciously be working on the same agenda at the same time. since the terminal consequence would most probably be an escalated unemployment rate for that peculiar country. On the other manus being a forenoon individual you are able to harvest the benefits of waking up with the bulk of the population. Anne’s hubby. George. is â€Å"a house truster in prehending the twenty-four hours while it is still fresh† ( 63 ) . I believe this to be true every bit good. you can carry through so much more during the daylight. Daylight provides many wellness benefits for worlds such as Vitamin D. which is absorbed from the Sun and keeps us healthy. It besides gives us a clean slate every forenoon when we wake. Some struggles can and make originate when you are in a relationship affecting people with opposite sleep rhythms. Fadiman explains â€Å"when we turn off the visible radiation at 11:30-too late for him. excessively early for me-George falls immediately asleep. while I. mocked by the bird that sleeps above my caput. arrange and rearrange the pillows. seeking for the elusive cool sides. † ( 62 ) . Issues that are introduced for those people in relationships with different slumber and work forms can include attending at recreational and/or societal activities and general slumber wonts. Throughout Anne Fadiman’s piece. she makes good usage of literary devices. such as imagination and symbolism. to put the tone for her audience. She writes the piece as informational but still manages to mai ntain it friendly. Immediately in the first paragraph she writes about holding birds carved in on each side of the caput stations of her and her husband’s bed. â€Å"On George’s side there is a meadowlark. brown of back. yellow of chest. with a black thoracic V as trig and sporty as the cervix of a tennis sweater† ( 62 ) Fadiman describes the alone characteristics of the lark that sits above her hubbies resting caput. She paints a bright graphic image of the lark for her readers in which she refers to the lark throughout her piece. Further in the authorship she besides describes a journey she had taken with a friend in New Zealand. Fadiman writes a description of her position from inside her collapsible shelter. â€Å"†¦inside which a radiance candle lantern makes your boggy boots and moist wool socks look as if they were painted by Georges de La Tour. †¦Ã¢â‚¬  ( 64 ) . The symbolism used in Night Owl is the construct of bird of Minerva and larks being used to depict a dark individual and a forenoon individual and is used throughout the full article. â€Å"Night Owl† was a well-written piece and introduced a subject that is non frequently discussed but affects about everyone. She captured readers. including myself. with her usage of colourful vivacious imagination and logical information that can be applied to her audience’s existent life state of affairss. We are society that positions dark as a menace and daytime as the premier clip to carry through undertakings. With articles such as â€Å"Night Owl† people may recognize the chances that await the dark. The alteration to switch work in my sentiment will merely go on to increase and better the preconceived impressions of dark bird of Minerva.

Novartis Pharmaceutical Corporation Essay Example | Topics and Well Written Essays - 500 words

Novartis Pharmaceutical Corporation - Essay Example The ideas identified here are further polished and developed in the Novartis Foundation for Sustainable Development and then the finalized solutions to cure the sufferings of the humanity are turned into Novartis product line. The objectives of the growth and welfare go hand in hand throughout these stages. The company’s goals and objectives are in line with its mission and all initial goals and objective contribute towards the final mission of the company. A more than 50.6 billion dollar sale in 2010 provide Novartis the solid financial grounds to support its research activities, fulfillment of commitments towards people, patients, communities, and environment. This not only contributes to the making of a corporate citizenship face of the company but shareholders also yield an increase of 5% in dividends. Novartis portfolio is widening rapidly and recent mergers and business purchases are a symbol of company’s confident march towards success. The fruit of this growth r eaching end to end and employees’ commitment towards the growth of the business marks this fact. (Report, 2010).Aforementioned short description of the company helps us to conclude our discussions with a sufficient insight into the scale of Novartis business and operations. This helps us to select the company for the SLP project and preparation of a detailed case. Moreover, the available sources of information can lead to the in-depth study of the company which is the most exciting part of any SLP project.

What is main causes of obesity for teenagers in USA Annotated Bibliography

What is main causes of obesity for teenagers in USA - Annotated Bibliography Example Additionally, the resource is reliable and written by qualified authors who undertook intense research process to compile the facts and figures. Therefore, observing from these established facts, this reference is key to the course of the research paper. This publication identifies with the purpose of the research paper. Boy Scouts of America (BSA) is a publication established from the Boy Scouts of America movement established under the inspiration of the Boy Scout Association. The BSA incorporates boys between ages fourteen to eighteen and institutes several programs for helping and supporting the society in their surroundings. This publication is key to the study into obesity among the teens as it is from teenagers’ organization. Notably, it facilitates a description of the various elements that are causative agents to obesity among the teenagers. The publication therefore features accordingly as a reliable information source for the paper. Additionally, the article reflects accordingly in the intent of the research paper, including discussing the essential points that directly affect the development of the dissertation. Thus, I use this reference from the establishments of the factual information in this research study. Paul Insel is a clinical professor of psychiatry and behavioral sciences at Stanford university school of medicine. Turner and Ross are also established professionals in psychology and behavioral sciences. The American Diabetic Association is key in addressing the challenges influencing the health crisis resulting in obesity. In this publication â€Å"Discovering Nutrition†, they all bring their established professional finings regarding the subject of obesity. They facilitate studies involving health education and nutrition as they relate. The objectives of the publication relate accordingly to the purpose of the research proposal of understanding the causes of

There are limitations, but financial and management accounting perform Essay

There are limitations, but financial and management accounting perform a fundamental role in the measurement of performance wit - Essay Example In this context, the performance measurement has been characterized as an activity of key value for organizations in different industrial sectors. The specific issue is examined in this paper; emphasis is given on the role of the financial and management accounting in performance measurement, as a key part of strategic decision process in modern organizations. It is concluded that both financial and management accounting are quite important for the successful development of performance measurement schemes – even if, in certain cases, the involvement of financial and management accounting in performance measurement causes delays in the completion of the relevant processes – under the terms presented below. Because of the above problem, a series of recommendations has been included in this study aiming to support the improvement of performance measurement systems. 2. Performance measurement in organizations 2.1 Performance measurement – description, role The use of performance measurement in modern organizations has been related to the achievement of specific organizational targets. Most commonly, the performance measurement is used a firm’s managers in order to evaluate whether the organizational activities manage to achieve a particular level of performance – as set by the planners of these activities. In this way, it will be possible to estimate if these activities have paid back the investment made on them or not. In practice, the performance measurement – as one of the firm’s key strategic processes – can be quite complex. This fact is reflected in the theories developed in the particular field – referring to the content, the role and the phases of performance measurement in modern organizations. At a first level, certain differentiations can be identified in the criteria used by theorists when having to define the performance measurement; however, a close examination of their views would lead to the assumption that they all emphasize on the value of performance measurement as a tool for estimating the achievement of organizational goals – including the risks involved. In accordance with Hatry (2006) the performance measurement can be defined as the ‘regular measurement of the results (outcomes) and efficiency of services or programs’ (Hatry 2006, p3). On the other hand, Meyer (2003) notes that the term ‘performance measurement’ can be explained using two different definitions: the dictionary definition, which focuses on the past, i.e. on the performance of the organization up to the time point when its performance is measured and the economic definition, which refers rather to the future, emphasizing on ‘the measurement of the shareholder value into the firm’ (Meyer 2003, p20). It is further explained that in the context of the dictionary definition ‘performance is measured by operational measures or current financial res ults’ (Meyer 2003, p20); on the other hand, the economic definition is based on the measurement of performance ‘using share prices’ (Meyer 2003, p20). Another definition of performance measurement is mentioned in the study of Harbour (1997); in the above study reference is made to the performance measurement as a method for ‘measuring work accomplishments and output’ (Harbour 1997, p7). At the next level, Epstein et al. (2006) emphasize on

Competitive and marketing analysis for a Gym

Competitive and marketing analysis for a Gym Optimize gym will be a private business. The reason it will be a private business is because it has benefits. The benefits are that the gym will have limited liabilities and will be separate the business from the owners, which means that if the gym goes bankrupt, creditors cannot go after the owners personal assets. Another reason will be that the gym can have some shareholders which will increase funds. The gym should only have one owner to avoid dispute between multiple owners. Optimize gym will be located in Greenacre because there are no other gyms for both men and women. There will only be about 5 employees (Two inside the main gym area, and the other two to conduct boxing and circuit classes). Funds will be obtained from creditors such as a bank and will need an accountant to handle the funds. Purpose of plan The purpose of a business plan is to guide a business to achieve its goals and to prevent failure. It provides a design and sets targets for a business which enables it to evaluate its progress against identified reference points. A well devised business plan provides a business with clear direction and a path for the future, how the business could perform in the future and the priorities that are set for the business. A business plan outlines: A description of the business (Name, address, organisation and management) The goods and/or services the business provides The businesss goals A market analysis Customer needs and size of the market The industry in which the business operates Marketing/production/financial/employment relation strategies. The goals of Optimize gym include: Making a profit (Financial goal, short term) Expanding to a few gyms around NSW (Financial goal, long term) Satisfaction in work self achievement (Personal goal) Long term security Financially (Financial goal, long term) Sponsorship (Social goal) Successful business (Personal goal, long term) Increasing market share (Financial goal) Help people achieve their physical goals (Personal goal) Give men access to a gym since there are no gyms for both men and women in the are (Personal goal) Situation analysis SWOT analysis Strengths Skilled and qualified Workers Experienced managers Great location Good use of technology Great reputation (over 100 members) New and upated equipment Large area inside gym so that equipment isnt squashed 3 rooms (One used for boxing classes, one for circuit classes, and one for main gym area.) Weaknesses High costs for personal service (Personal training) Low amount of staff Average financial position Opportunities To expand A growing market means more people will participate Can attract couples because it is a gym for males and females. Threats Increased rent costs Competitors (fitness first) Competitor Analysis Fitness first Strengths Great reputation Qualified and experienced managers and workers Many workers Trained personal trainers Large amount of equipment Good finance Weaknesses High membership costs Gym could be filled with members at certain times Opportunities Expanding Buying out competitors Threats Competitors (Such as other big gyms World Gym) Market Analysis Customers (Target Market) / Market Research Optimize Gym is located in Greenacre where there is only one other gym. There are also local sporting teams which means that they would want to keep fit if they are going to pursue that sport. Optimize gym will focus mainly on: Men and Women who would like to get the body they always dream of at a low cost. Couples who like to train together. Teenagers The trend recently is for teenagers to go to the gym to keep fit and get good bodies for summer. Groups of friends People would rather go to the gym with friends because it will be less boring and will keep them coming back. Housewives due to them being at an age where it is hard for them to maintain their figure Market Segmentation There are four key business functions which are Operations, Marketing, Accounting and finance, and Employment relations. All of these interrelate, which means that they all rely on eachothers success to be successful. The term operations means the physical production of a good or the provision of a service. Since Optimize is a gym, it means that it is service based. There are many positive qualities for opening a gym which can include: Not being worried about being over stocked Not having to think of ways to innovate products No need to always have stock Being service based also has down sides which can include: If the business is not performing well, you cannot improve on anything other than the service unlike selling products, you can just innovate improve. Replacing broken equipment Marketing is the sector which aims to find out what consumers look for in a product/service and implement them. With Optimize gym, people come to the gym to achieve the bodies that they always dream of and marketing needs to be able to attract customers by creating a good atmosphere and giving them a great experience. Marketing needs to be able to research competitors to find out what is making them good and what is making them bad, also researching the prices of competitors to be able to compete with them. The marketing sector mainly relies on the accounting and finance sector to be able to provide the funds needed to advertise etc. Accounting finance is the sector which provides the financial information needed for decision making by the other sectors. No matter what type of business you are in, you need this sector to be able to keep track of what is being spent and what money you have. This sector is also important because it gives owners information about what is making money in the business and what is losing money which will help them improve on the bad parts of the business. Business use various tools to keep track of the money which include financial records, balance sheets, break-even analysis, budgets etc. Employment relations is the last sector of the four business functions. It is basically the relationship between the employer and the employees. If the relationship is good between them, then the employees will like their job which will motivate them to work hard and not slack off. Having good employment relations will help achieve the business goals by having qualified, trained and skilled employees who are right for the job. Objectives and strategies Objectives are merely goals, but are not like normal goals. They need to be S.M.A.R.T which means that they must be Specific, Measurable, Achievable, Realistic and Timed. The objectives of Optimize gym relate to the four key business functions which are Operations, Marketing, Accounting Finance and Employment relations (As mentioned above) Objectives of operations for Optimize gym include: Increasing participation of members in circuit and boxing classes Increasing how much the fitness professionals help the members, that is improving the quality of service from employees. Some strategies to accomplish these objective can be: Offer occasional trial classes to show members how the classes are run and how beneficial they can be. Offer rewards for employees that you see actually approaching members and giving advice and help on nutrition and teaching about how exercises should be done. Training staff Objectives of the Marketing sector for Optimize gym include: An increase in members by 20% within 12 months Some strategies that can be implemented to achieve this objective include: Offering free trials of the gym Offering free circuit/boxing classes Group discounts on starting memberships Discounts for referring friends (friends must become members for the discount to apply) The objectives of the accounting finance sector for Optimize gym include: An increase in profit by 20% within 12 months Becoming insolvent Having liquidity Having a surplus Some strategies that can be implemented to achieve these goals include: Improving stock control Decreasing expenses Tighter credit policies Finding alternative suppliers (Cheaper stock) Accounting finance interrelated with Marketing because if marketing is good then Optimize gym will have more members which means more return and makes it easier to achieve these objectives. Employment Relations also has some objectives which include: Keeping at least 90% of employees after 3 years Strategies that can be implemented to achieve this objective include Motivating employees to work by offering rewards Increase in payment each year to all employees Offering prizes to employee of the month Job Description Qualifications include: Completion of personal training course At least 2 years experience Staffing requirements Rostering is the process of allocating particular staff to complete particular duties. Employees: Jessica Personal trainer (Completed personal fitness course Worked as a personal trainer for 3 years Sert 3, Sert 4 Diploma fitness) Therese (Bachelor of exercise science) John (Level 1, Level 2 strength and conditioning) Bob (Level 1, Level 2 personal trainer) Anthony Ishac (Boss) (Physio therapist) Day Shift (9am-4pm) Area Shift (4pm-10pm) Area Monday Therese Bob Main Gym Area Main Gym Area Jessica John Anthony Ishac Circuit Room Main Gym Area Main Gym Area Tuesday John Jessica Anthony Ishac Main Gym Area Main Gym Area Massage Room Bob Therese Main Gym Area Main Gym Area Wednesday Therese Jessica Main Gym Area Main Gym Area John Bob Anthony Ishac Boxing Class Main Gym Area Main Gym Area Thursday John Bob Anthony Ishac Main Gym Area Main Gym Area Massage Room Therese Jessica Main Gym Area Main Gym Area Friday John Therese Main Gym Area Main Gym Area Jessica Bob Anthony Ishac Circuit Room Main Gym Area Main Gym Area Saturday John Jessica Main Gym Area Main Gym Area Bob (4pm-8pm) Anthony Ishac (4pm-8pm) Main Gym Area Main Gym Area Sunday Bob Therese Main Gym Area Main Gym Area John (4pm-8pm) Jessica(4pm-8pm) Anthony Ishac (4pm-8pm) Boxing Class Main Gym Area Main Gym Area Price / Promotion The prices at Optimize gym is a price in which the gym is willing to make and what the consumers will be willing to pay. Optimize gym will also use competitor prices as a guide to what the prices will be. The gym is going to have promotions that will help attract customers such as free boxing/circuit classes and also free massage sessions with each 3 month membership or longer. Optimize Gym product strategy should be to attract and keep business coming back. The main goal is to try keeping a positive atmosphere and letting members have a great experience that helps them lead a healthy lifestyle. Optimize gym should try to become separate from other gyms and try to become better. Some ways to separate themselves would be by providing exceptional exercise equipment and having professional trainers conducting classes and giving nutrition advice. By having these, Optimize gym will have a high standard compared to other gyms. Some promotions may include: Advertising on billboards Making facebook pages Television Radio Door-to-door visits offering one day free entry Providing 1 month free membership for members who have been with us for 12 months+ 10% discount when you refer 5 friends Membership Fees Casual Visit: $10.00 10 Visit pass: $75.00 1 month membership: $49.95 3 months membership: $119.95 6 months membership: $199.95 12 months membership: $350.00 1 month membership + Boxing/Circuit class (Any time): $70 (Must choose ONE class) 3 month membership + Boxing/Circuit class (Any time): $170 (Must choose ONE class)* 6 month membership + Boxing/Circuit class (Any time): $300 (Must choose ONE class)* 12 month membership + Boxing/Circuit class (Any time): $400 (Must choose ONE class)* *These memberships will include one free massage session. Class Fees (Boxing / Circuit) 1 Class: $10 1 Month: $40 Monthly Recurring: $35 Massage sessions: 1 hour = $40 (includes any part of the body) Product Prices Optimize Shirts: $25 Optimize Singlets: $20 Weight lifting gloves: $30 Weight lifting belt: $40 Supplement Prices (Approximate prices) Protein Jar: $70 Creatine Jar 200g: $30 Weight loss supplement: $40 Weight gaining supplements: $40 Muscle bulk supplements: $60 Product The products that Optimize gym offers are in great condition. The equipment in the gym are all brand new and are from big trademark brands. The gym area is very big so the equipment are all spaced out. The products that will be sold include gym shirts and singlets, weight lifting gloves, weight lifting belt, proteins, weight loss/weight gain supplements and creatine. The gym shirts will have various sizes with Optimize written on the front with a slogan on the back. They will be black in colour with lime green writing. Place Place refers to how a product is distributed. With Optimize gym, the only products that are sold are the Optimize T- shirts and singlets. They are made by the manufacturer then sent a retailer (Optimize gym) then sold to the consumer. The degree of distribution will be exclusive distribution, which means that only one retailer (Optimize gym) will be able to sell them. Description of the product/service The services Optimise gym offer include: In the main gym area, Optimize gym has trained staff members who have completed various courses in training and fitness and also nutrition and are able to provide excellent information and motivation for members. Optimize gym provides exceptional service inside the gym with the state of the art equipment that the gym owns. It also has trained staff to conduct circuit classes and also boxing which help members increase fitness levels and also learn some self defence along the way. Equipment inside the gym Fitness step x 2 $200 Barbell set (10kg 70kg) $2500 Bodyworx Deluxe Mid-width Weight Bench Press x 2 $1000 Seated preacher curl bench x 2 $500 Smith Machine x 2 $10000 Cable equipment (Shoulder press, lat pulldown, chest) 45 degree leg press $1000 Multi station x 2 $10000 45 degree back extension $500 Dip / pull up assist machine $1000 Wall Balls (Medicine balls) x 4 $200 Dumbbells Rowing machines x 3 $2000 Treadmills x 3 $5000 Exercise bikes x 12 $3000 Power racks Weight plates (1.25kg, 2.5kg, 5kg, 10kg, 20kg) x 2 $1000 Rubber floors Boxing bags x 4 $400 Boxing ring $1000 Protective gear Wraps Boxing gloves Focus Pads Personal Trainers Jessica Personal trainer (Completed personal fitness course Worked as a personal trainer for 3 years Sert 3, Sert 4 Diploma fitness) Therese (Bachelor of exercise science) John (Level 1, Level 2 strength and conditioning) Bob (Level 1, Level 2 personal trainer) Classes Boxing Wednesday 7pm-8pm Sunday 7pm-8pm Circuit Monday 5pm-6.30pm Friday 6pm-7.30pm Boxing Class Includes self defence training and sparring Circuit Class Includes pushups, Situps, knee lifts, squats, fitness stepping, skipping, tuck jumps and treadmills. Massage Session Must book with Anthony Ishac on the available days (Tuesday and Thursday) Trading Hours Monday Friday: 9am 10pm Saturday Sunday: 9am 8pm *CLOSED ON PUBLIC HOLIDAYS* Equipment sold on front counter Beverages Optimize t-shirts Optimize singlets Supplements Weight lifting gloves Weight lifting belt (back support) Power bars Protein shakers Boxing gloves/pads Optimize gym is a great choice compared to its competitors because it provides excellent equipment at a low price also combined with the quality of the service. Offers and Discounts Group discounts Discounts on referring friends Free trials of boxing/circuit classes/Gym membership Discounts on members who have been part of the gym for a long period. Financial Forecasts Optimize Gym Pty Ltd 30 June 2011 Current Assets Cash $6000 Accounts Receivable $50,000 Inventory $50,000 Current Liabilities Overdraft $150,000 Accounts Payable $60,000 Total $106,000 Total Current Liabilities $210,000 Non Current Assets Equipment $1,000,000 Land $500,000 Building/Property $300,000 Non Current Liabilities Mortgage $1,600,000 Total $1,800,000 Total Non Current Liabilities $1,600,000 Other Current Assets Good Will $200,000 Owners Equity Shareholders funds $296,000 Capital $100,000 Retained Profits $100,000 Total Assets $2,106,000 Total Liabilities + Equity $2,306,000 Liquidity = Current Assets . Current Liabilities =$106,000 = 0.5 $210,000 Executive Summary I will be opening a gym called Optimize. Optimize gym is a private business and i will be a sole trader due to various reasons. The major goal of the gym is to create a profit and make members dream bodies reality. Optimize gym offers many services such as nutritional assistance, assistance in exercise, state of the art equipment which are brand new, and will sell various products such as supplements, T-shirts, singlets, training equipment, boxing gloves/pads. Optimize gym conducts boxing and circuit classes to any member, each twice a week and also physical therapy and massage sessions. Optimize gym is located in Greenacre because in that area there is only one other gym which is just for women and all major competitors are located away from this area. The trading days are Monday Sunday. The trading hours are 9am-10pm (Monday Friday) and 9am-8pm (Saturday Sunday). Optimize gym offers a lot of discounts such as group discounts, Referrer discounts and loyalty discounts. The set out of Optimize gym and the services / offers that are available are good for the business at the growth stage because it is able to make enough revenue to pay off debts and have a profit. Critically review the plan and process Over all this assignment was very long. Luckily it asked me to write a plan of approach otherwise i would not have completed all aspects of the report. Overall i worked well in completing each part of the assignment to the date in which it was due, everything was completed as planned. In class i listened to all the tips Mr Fares gave me and also Miss Jones in the past term. I asked the teacher many questions before i went home and completed each part of the plan. I had some strengths and weaknesses. Some strengths were that i knew the content previously which made it easier for me to know what to talk about in the plan, and also had the help of the teacher in areas which i didnt know much in. Some weaknesses were that i was distracted very easily because of the environment i was in (The room i worked in had my Tv, Xbox and stereo) and was also distracted from friends and was thrown off task easily. Overall i met all my deadlines and was happy with the way i completed the plan but the assignment was very long! I think that we needed more lessons in class to learn the content a bit more before starting. Revenue statement for Optimize Gym Pty Ltd for the period ending 30 June 2010 $ Total $ Sales Revenue 200,000 Less Cost of goods sold Opening stock Purchases Closing Stock 40,000 20,000 60,000 50,000 10,000 Gross Profit 190,000 Less Expenses Advertising Bank charges Insurance Interest paid to bank Rent Salaries and wages Superannuation Telephone Accountancy fees 6000 300 6000 5500 10000 80000 10,000 3000 2000 Net Profit (Before Tax) 67,200 Financial Requirements $500,000 To buy equipment, re-stock and pay for damages.

Characterization In The Scarlet Letter :: essays research papers fc

Nathaniel Hawthorne was born in Salem, Massachusetts in 1804. After his graduation from Bowdoin College in Maine, he quickly became a well-known author of literary tales concerning early American life. Between 1825 and 1850, he developed his talent by writing short fiction, and he gained international fame for his fictional novel The Scarlet Letter in 1850 (Clendenning 118). Rufus Wilmot Griswold stated,The frivolous costume and brisk action of the story of fashionable life are easily depicted by the practised sketcher, but a work like "The Scarlet Letter" comes slowly upon the canvas, where passions are commingled and overlaid with the masterly elaboration with which the grandest effects are produced in pictural composition and coloring. (Griswold 352)Throughout the novel, Hawthorne reveals character through the use of imagery and metaphor.In the first Chapter of The Scarlet Letter, "The Prison-Door", the reader is immediately introduced to the people of Puritan Boston. Hawthorne begins to develop the character of the common people in order to build the mood of the story. The first sentence begins, "A throng of bearded men, in sad-colored garments and gray, steeple-crowned hats, intermixed with women, some wearing hoods, and others bareheaded, was assembled in front of a wooden edifice, the door of which was heavily timbered with oak, and studded with iron spikes" (Hawthorne 45). Hawthorne's use of vivid visual images and his Aaccumulation of emotionally weighted details" (Baym xii) creates sympathy for the not yet introduced character, Hester Prynne, and creates an immediate understanding of the harshness of the Puritanic code in the people. The images created give the freedom to imagine whatever entails sadness and morbidity of character for the reader; Hawthorne does not, however, allow the reader to imagine lenient or cheerful people.Nathaniel Hawthorne's eloquent contrast of the jail and its captive, Hester Prynne, also creates a sympathy for the emerging prisoner. The "ugly edifice...was already marked with weather-stains and other indications of age, which gave a yet darker aspect to its beetle-browned and gloomy front" (Hawthorne 45). The depiction of the jail emphasizes its ugliness, and the mental pictures formed in the mind of the reader suggest an aspect of gloom and suffering. However, Hester Prynne's initial description brightly contrasts the jail's. Hester "was tall, with a figure of perfect elegance...she had dark and abundant hair, so glossy that it threw off sunshine with a gleam" (50). Her face was "beautiful from regularity of feature and richness of complexion" (50).